Rice-ing to the occasion, we delivered a fun and upbeat branding and packaging design for Momo Milk.

Momo Rice Milk

Branding, Packaging

Rice milk has a reputation for being a weak substitute for the real thing. Momo Milk aims to subvert that stereotype. Momo’s Rice Milk is equally milky while containing all the nutritious goodness of rice-based beverages.

Reflecting this value proposition, clear bottles are used to show the product in its natural milky state. The bottle is designed to mimic the iconic glass bottles that we have all associated with milk. This further cements the reason to believe that this is the real thing. In order to differentiate the different flavours, we adorned the bottles with various colourful patterns and motifs.